Your seed earns it.
We help you spend it well.
If you plant Beck’s, the points you earn can go toward equipment we sell and service right here. And Beck’s own independent research has a lot to say about which machine to pick. Both, in one place.
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Three things worth your time
Beck’s runs one of the largest independent on-farm research programs in the country, and their Customers earn points that buy real equipment. We put the parts that matter to farmers in Ohio and Indiana in one place.
Rewards Catalog
Enter your point balance and see what is within reach. Every item here is a brand we sell, deliver and service across Ohio and Indiana.
Browse the catalog →
PFR® Research
Planters, closing wheels, downforce, spray technology. Beck’s tested it and published what they found, including the results that argue against buying anything.
See the findings →
Becknology Days
Three free days of plots, equipment and main-stage sessions at their Indiana home farm each August — and how far it is from your Koenig store.
Plan the trip →Earned on seed. Spent on equipment.
Beck’s sets and administers all of this. The short version: points come from your seed commitment and grow with volume and multi-year agreements. They work like a down payment, with the balance financed over time — and John Deere Financial is already one of Beck’s financing partners.
One line in their catalog matters most to us. John Deere Equipment Rewards “must be redeemed at an authorized John Deere Ag Equipment Dealership.” That is us.
Practical Farm Research (PFR)® and PFR Proven™ are trademarks of Beck’s Superior Hybrids, Inc. John Deere and ExactEmerge™ are trademarks of Deere & Company. Beck’s conducts and owns its research independently; it was not commissioned by Koenig Equipment or by John Deere. Koenig Equipment is not affiliated with, endorsed by, or acting as an agent of Beck’s Superior Hybrids, Inc. Beck’s operates the Commitment Rewards program and handles all redemptions.