Becknology Days · August 27–29, 2026

Three days of plots,
equipment and answers.

Beck’s hosts a free field event at their Atlanta, Indiana home farm every August. Riding tours through the Practical Farm Research® plots, equipment on display, main-stage sessions and a meal. There is no Ohio event, so growers here make the trip. We think it is worth it.

Farmers touring Practical Farm Research plots at Becknology Days
The details

August 27–29, 2026 · Atlanta, Indiana

Beck’s Hybrids home farm, 6767 E 276th St, Atlanta, IN 46031. Admission is free and you can register at the gate. Roughly thirteen thousand people came through over the three days in a recent year.

From your store

How far is it?

Straight-line distance from each of our locations to the Beck’s home farm. For most of our Indiana Customers it is a morning drive.

Knightstown, IN · ~39 miFranklin, IN · ~50 miRichmond, IN · ~66 miGreensburg, IN · ~67 miGreenville, OH · ~74 miBloomington, IN · ~78 miOxford, OH · ~83 miGermantown, OH · ~97 miAnna, OH · ~99 miBotkins, OH · ~99 miTipp City, OH · ~100 miLebanon, OH · ~110 miUrbana, OH · ~121 miAmelia, OH · ~127 mi
Why go

The best operators keep learning

Farming changes every season. Seed genetics move, equipment gets smarter, and the practice that paid last year does not always pay this one. Becknology Days is three days built around that reality, and it is one of the few places you can see the research and the machinery in the same afternoon.

See the plots, not the slide deck

Riding tours take you through the Practical Farm Research® trials themselves. Standing in a plot where two treatments sit side by side tells you more than any yield chart.

Ask the people who ran the trial

PFR® agronomists are on site and happy to be challenged on methodology, on what did not work, and on whether a result holds on ground like yours.

Compare equipment honestly

Manufacturers bring machines and the research shows how they performed. It is a rare chance to evaluate planters and spray technology without a sales pitch attached.

Bring the next generation

Admission is free and there is plenty for families. Operations that stay strong tend to be the ones where the next generation is learning alongside the current one.

Sharpen the decisions ahead

It lands right as seed and equipment decisions are being made for next season. What you learn in August shapes what you commit to before the discount windows close.

Push the industry forward

Independent on-farm research only continues if farmers show up for it. Attending is a vote for data being shared openly rather than kept behind a brand.

Afterward

Come talk it through

If something in the plots changes how you are thinking about a planter, a closing wheel setup or spray technology, come see us. That conversation is the whole reason we point Customers there.