Cover of the March 2025 issue of The Furrow
The Furrow

March 2025

The March 2025 issue of The Furrow, published by John Deere, covers a wide range of niche crops, new markets, and farming methods, from peonies in Alaska to agave in California. It also looks at autonomy in agriculture, vertical integration, and the personal stories of farm families finding unexpected success. Readers will find practical topics alongside profiles of growers taking different paths.

niche and specialty cropsbuilding new marketsautonomy and farming technologyfarm family enterprisesadapting to change

Worth your time

A few stories from this issue that stood out to us.

Empowering Agriculture

Farmers weighing automation can read about the role of autonomy in high-value crop production.

Start to Finish

Shows how Farmcrest Foods found success through vertical integration, useful for growers considering more control over their operation.

The Place of Peonies

Follows Homer, Alaska, farmers who built a niche peony industry, a case study in specialty crops.

Revolutionary Spirit

Looks at California agave growers exploring spins on tequila and mezcal, an example of pursuing an unusual market.

Fishing for New Markets

Details how the US Soybean Export Council is building aquaculture markets, relevant to soybean producers.

Unexpected Fame

Profiles Ewetopia Farms, whose YouTube channel turned Lynn McKay and Arnie Droogh into sheep celebrities, showing how farms reach new audiences.

Every story in March 2025

All 19 stories, with John Deere's own summary. Each one opens on deere.com.

The Furrow is published by John Deere. Koenig Equipment is an independent John Deere dealer and is not the publisher. Story headlines and summaries are John Deere's; the issue overviews on this site are written by Koenig Equipment. Read full stories at deere.com.

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