
The March 2025 issue of The Furrow, published by John Deere, covers a wide range of niche crops, new markets, and farming methods, from peonies in Alaska to agave in California. It also looks at autonomy in agriculture, vertical integration, and the personal stories of farm families finding unexpected success. Readers will find practical topics alongside profiles of growers taking different paths.
A few stories from this issue that stood out to us.
Farmers weighing automation can read about the role of autonomy in high-value crop production.
Shows how Farmcrest Foods found success through vertical integration, useful for growers considering more control over their operation.
Follows Homer, Alaska, farmers who built a niche peony industry, a case study in specialty crops.
Looks at California agave growers exploring spins on tequila and mezcal, an example of pursuing an unusual market.
Details how the US Soybean Export Council is building aquaculture markets, relevant to soybean producers.
Profiles Ewetopia Farms, whose YouTube channel turned Lynn McKay and Arnie Droogh into sheep celebrities, showing how farms reach new audiences.
All 19 stories, with John Deere's own summary. Each one opens on deere.com.



















The Furrow is published by John Deere. Koenig Equipment is an independent John Deere dealer and is not the publisher. Story headlines and summaries are John Deere's; the issue overviews on this site are written by Koenig Equipment. Read full stories at deere.com.
Our people work this ground too. Talk with the Koenig team about the equipment behind these stories, or find parts and service at your local store across Ohio and Indiana.